Mattel Comic-Con@Home Product Launches

San Diego Comic-Con’s@Home virtual event is here, and we’re excited to share all of Mattel’s new 2021 product launches this week!

There will be new announcements each day this week, so stay tuned for my emails as I share with you the news each morning through Friday, July 16.

Please note that all of the products being announced this week will be for sale on Mattel Creations, the company’s collaboration and direct-to-consumer platform, on Thursday, July 22 at 9am PST / 12pm EST.

Additionally, this year, Mattel Creations is celebrating collectors with their first-ever Mattel Creations: 12 Days of Fandom activation! Starting today, fans can tune into the Mattel Creations Instagram (@mattelcreations) for exciting product reveals, behind-the-scenes content, designer takeovers and much more.

TODAY’S ANNOUNCEMENT: Please check out below the all-new WWE Ultimate Edition Sgt. Slaughter action figure with an extra head, swappable hands, and authentic entrance gear in special collectors packaging.

Let me know if you have any questions, and looking forward to hearing about your coverage plans this week. As mentioned, stay tuned for my email each day this week as I fill you in on the rest of the products that will be announced through Friday.

WWE Ultimate Edition Sgt. Slaughter (SRP: $35)

  • A-ten-hut! It’s the ultimate action figure of WWE® Sgt. Slaughter™ with an extra head, swappable hands, and authentic entrance gear in special collectors packaging. 
  • Featuring TrueFX™ life-like detailing and more than 30 points of articulation, Ultimate Sgt. Slaughter™ figure (approx. 6-in / 15.24-cm) can recreate everything from entrance poses to in-ring finishers for the ultimate WWE play-and-display experience. 
  • The WWE Sgt. Slaughter figure comes in nostalgic packaging that instantly transports fans back to the 80’s golden era of WWE.
  • Product will be for sale on Mattel Creations, Mattel’s collaboration and direct-to-consumer platform, on Thursday, July 22 at 9am PST / 12pm EST.

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