TCAF 2024:  Indy Comics: Now More Than Ever! With Avi Ehrlich

 Indy Comics: Now More Than Ever! With Avi Ehrlich (59:45, 136mb)
Allison O’Toole interviews Avi Ehrlich of Silver Sprocket about how he became an indy comics publisher, what he learned from his previous business of repairing bicycles, their being part of a comics community, the conflict of business needs vs artist desires, how being very transparent has really helped their company, how they compensate creators, marketing books, social medias value, the balance between giving away work for free vs business needs, theft and competition making like difficult, why they make books with extra fills, having a retail store front and what they learn from it, events to launch a book and how they get creative with it, being professional with money and on top of things, going to Angoulême and how that affected him, the structural differences between European and American comics industry, their first and possibly last involvement in FCBD, values and how they change over time, advise to people making comics.

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