DC COMICS ANSWERS QUESTIONS ABOUT DISTRIBUTION

What is the status of my orders at Diamond? Are they cancelled or not?

We received feedback from many retailers and can confirm that all order quantities for titles for the original ship weeks of April 1, April 8, April 15, and April 22 not fulfilled by Diamond will be reset to zero. We have discussed this with Diamond and they have agreed to this reset. All order quantities for books on sale Tuesdays April 28, May 5, and May 12 will need to be updated via Diamond’s upcoming FOC or the other distributors’ ordering systems. We’re doing this to ensure you don’t receive double orders (should you choose to order books from one of our new distribution partners) or to allow you to confirm the orders you originally placed in Diamond’s ordering system. Your original orders were placed well in advance of the stay-at-home directives and we understand you may need to make adjustments that best suit your customers’ needs. To be clear, the affected orders include all DC product including comics, graphic novels, and collectibles.

Why is now the time to do this?

Our goal is to get new comics into shops that are able to sell as soon as possible. We expect regional inconsistencies as to whether stores will be allowed to open up or remain shut down, and want to ensure we can continue providing comics to stores that can operate during these times. We recognize that many stores are not open for business at this time, but we’ve also heard from many retailers who are open and/or providing mail order, curbside pickup, or delivery, and we need to provide them with product.

Why did you only place five comics for sale the first week back? 

By starting with a small number of releases we’re allowing our new distribution partners to work through any process glitches. We will increase the amount of product we distribute over the next few weeks. Additionally, retailers have requested we not publish a full slate of comics as businesses reopen to help ease the financial burden on stores.

Are these new distributors our only option to receive DC product? 

You can choose between three distributors for periodicals: Diamond Comic Distributors, Lunar Distribution, and UCS Comic Distributors. If you are ready and willing to receive product starting Tuesday, April 28, you can order from either UCS or Lunar. You have the freedom to work with either of these distributors or wait until Diamond Comic Distributors starts shipping again.

What is the best source for the latest DC product and distribution updates? 

When it comes to DC’s business and products, the information you need will come directly from DC. Watch for more updates coming soon!

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